Elevating business growth with Fluid.

Fluid is a leading UK supplier of office furniture, specialising in creating highly flexible workspaces that foster collaboration, enhance productivity, and drive company performance. Their comprehensive range of services includes office furniture consultancy, procurement, office relocations, and workspace churn management. With a focus on creating stunning and functional workspaces tailored to the needs of their clients, Fluid is committed to delivering exceptional results and exceptional customer service.

The impact:

  • 300% increase in quote enquiries

  • 760% increase in contact form submissions

  • 1921% return on investment

Services/Partnership Wins:

Using the Underdog Brand Legacy Method™ and our long-term partnership with Fluid, we delivered a suite of impactful services and impressive results. Highlights below:

Designed Full Content Strategy
Worked with Fluid to roll out a full content strategy, SEO keyword research, blog writing, and the Underdog Nexus Content Plan. The goal: boost visibility, attract the right audience, and position Fluid as an industry thought leader.

Increased Quote Enquiries
Delivered a 300% surge in quote enquiries by refining lead-gen channels, sharpening CTAs, and enhancing on-site UX to better capture interest and intent.

Boosted Contact Form Submissions
Achieved a massive 760% lift in contact form submissions by streamlining the form journey, improving visibility, and tightening up messaging to drive engagement.

Impressive ROI from Paid Ads
Generated a standout 1921% ROI through smart paid ad campaigns. Laser-focused targeting, constant optimisation, and strategic placements turned clicks into qualified leads.

In Summary:

Our long-term marketing partnership with Fluid has significantly contributed to their increased market exposure, brand development, and business growth. By designing a comprehensive content strategy, increasing quote enquiries, boosting contact form submissions, achieving exceptional ROI from paid ads, and generating substantial project leads and completions, we have delivered impactful results for Fluid. Together, we have positioned Fluid as a leader in the office furniture industry, attracted a broader customer base, and helped them achieve their business goals. Fluid continues to transform workspaces, create exceptional office environments, and provide valuable solutions to their clients throughout the UK.