Who are The Underdog Agency?

…and why should you care?

When you think about an Underdog, what comes to mind?

Being an Underdog means bringing a passion and attitude to keep pushing through every challenge, no matter how big, to achieve what you want!

The Underdog Agency exists to bring that attitude to our partners by facing tough challenges in business growth head on, with clear direction, experience and insights to find the right solution!

Our team of experienced marketing strategists specialise in working with “stage 1” and “stage 2” growth businesses who need to answer those tough questions to continue their success.

Whether you are a start-up who has seen extraordinary growth and want to maximise your potential, or you’ve hit your ‘revenue ceiling’ and don’t know how to push past, facing those challenges with The Underdog Agency by your side gives you the edge you need to create long-term, sustainable results!

Why do you need a fresh approach to your marketing strategy?

The harsh truth is that most businesses can generate revenue and make profit with a great product/service and word of mouth alone. Unfortunately, between 80-90% of businesses never go beyond this point…often moving backwards within 3-5 years…this is “stage 1” growth!

Navigating past this point requires tough decisions, and more importantly, tough questions!

With the help of our marketing strategy specialists, together we can understand how to push past this point and continue to grow your business with a sales and marketing plan that aligns to your business ambition and wider strategic growth plans.

What is it like to work with The Underdog Agency?

“We cycled through 4 Marketing Managers and 6 Marketing Executives in just 26 months! Absolutely destroyed our sales and marketing plans for years as each new replacement we brought in had their own ideas and unique skills. There were times where our marketing function would grind to a halt as we waited on the hiring process to catch up with how fast we wanted to move!

It was like having to completely redefine our marketing plan every 3-4 months to fit around what our "new team" were actually good at...and our customers really noticed the inconsistencies!

When we started to work with The Underdog Agency, we gained the continuity, knowledge and expertise to actually deliver on our plans to grow the business. We've never looked back, and now we've achieved exponential revenue growth in the last 3 years with the guidance and marketing strategy support from The Underdog team"

Probably the toughest question you’ll be asked this week…

What is it that is holding your business back from it’s next stage of growth? is it YOU?

You’ve scaled up, had a fantastic few years of revenue growth…but you can’t seem to get past the ‘glass ceiling’ that’s now in your way, and worse, revenue is now starting to plateau. This is “stage 2” growth”!

Getting past your next stage of growth requires stepping back from what you think you know and building a team of experts around you who have proven track records of success…easier said than done for most businesses!

With a proven track record in the ‘real world’, our senior team are more than marketing experts. Understanding and immersing in your business, The Underdog Agency helps you to navigate this next stage of growth and ensure that your business is fully aligned behind your strategic goals. Whether that means planning for exit, attracting investment, or your next stage of expansion…our team ensure you’re ready to take that next step with marketing plans to reflect your ambitions!

Do you think we can help your business? Let’s talk…