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Parma
Project type
Website & E-Commerce Marketing
Results
230% increase in web traffic
50% growth in online sales within 6 months
Full SEO Migration Strategy
Website
Industry
Commercial Vehicle Safety
Elevating the Marketing Presence of Parma
Through The Underdog Brand Legacy Method™, we partnered with Parma Group, a market-leading supplier in the commercial vehicle safety sector, to strengthen their digital presence and accelerate online growth.
New Shopify Website: We built and launched a sleek, fully optimised Shopify e-commerce site, completing full SEO setup and seamless product migration to deliver an enhanced user experience and stronger search performance.
New Online Sales Channel: The new platform established a dedicated online revenue stream, with optimised product listings and a conversion-focused design driving consistent digital sales growth.
Ongoing Marketing Strategy: Continuous content creation, targeted paid campaigns, and personalised email marketing fuelled audience engagement, retention, and brand visibility.
The Outcome: Website traffic increased by 230%, online sales rose by 50%, and Parma successfully expanded their digital footprint, reinforcing their position as a trusted leader in commercial vehicle road safety.
