Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Graphic Arts Group
Project type
Content Strategy, Brand Identity, Social & Email Marketing
Results
Strengthened brand consistency
Enhanced digital presence
Increased engagement across social and email channels
Website
Industry
Print, Branding & Promotional Services
Strengthening Brand Presence for Graphic Arts Group
Through The Underdog Brand Legacy Method™, we partnered with Graphic Arts Group, a leading UK provider of high-quality print, branding, and promotional solutions, to refine their digital presence and unify their brand identity across all channels.
Content-Led Brand Strategy: We developed a comprehensive content approach spanning all service areas, from large-format print and signage to promotional merchandise and product displays, ensuring each sector was represented with accuracy and impact.
Multi-Channel Marketing: Our team delivered social media calendars, email campaigns, and bespoke imagery to showcase their craftsmanship, driving engagement and reinforcing their reputation for exceptional service.
Unified Brand Identity: By defining a consistent tone of voice and visual language, we helped establish a cohesive and recognisable brand presence that resonated across both digital and offline platforms.
Collaborative Partnership: Working closely with their internal teams, we ensured all activity aligned with current business goals, supporting ongoing growth and positioning Graphic Arts Group as a trusted industry partner.
The Outcome: A stronger, more consistent brand voice, improved visibility across channels, and a digital presence that reflects the quality at the heart of Graphic Arts Group’s service.






